The webinar will be hosted by Pattern’s Director of Consulting Kerry Lee and Country Manager for Germany Torsten Schafer, who will discuss how the ecommerce market has been impacted by COVID-19, and which online channels brands should focus on to maximise sales. We’ll also share findings from our recent survey of brands selling on Amazon across Europe.
During the hour Kerry and Torsten will discuss:
Which European ecommerce markets and marketplaces currently provide the best growth opportunities for brands
What challenges are brands facing selling on Amazon in Europe
How should you differentiate your online sales channels
Does your brand need localised direct to consumer websites for Europe as well as a marketplace presence
How should your teams be structured to take advantage of fast-growing online sales