Meet Our Panelists
John oversees go-to-market activities for the company and its partners. Prior to joining Pattern, John ran marketing for the Google Cloud business at Rackspace and has held a variety of global marketing roles with leading tech companies including Apple, Cisco, and Ciena. He holds an MBA from the Kellogg School of Management, an MSW from Columbia University, and a B.A. in Communications from Brigham Young University.
Vorys eControl: Brand Equity and Ecommerce Attorney
Daren is a partner and member of the Vorys eControl team. Daren’s practice is centered on the representation of manufacturers and brands and involves the implementation of thought-leading strategies and enforcement systems both domestically and internationally, designed to protect brand value by controlling online sales. His areas of focus include: advising on online go-to-market strategies best suited to protect and grow brands, revamping outdated distribution models to support brand success, and executing legal strategies to remove unauthorized sellers and MAP violators.
LifeSeasons: Key Accounts Ecommerce Manager
As lead Key Accounts Ecommerce Manager, Tristan manages both the domestic and international brand strategy for 3rd party marketplaces at LifeSeasons. He holds a B.A. in Marketing from Brigham Young University.