Webinar: September 30 @ 12:00 PM EST

Taking Control of Your Ecommerce Marketplace Presence

Register for the Webinar


Join us on September 30 at 12:00 pm EST.

As the world of ecommerce expands, so does the selling potential for both you and other sellers. Do you have control of your brand on marketplace channels? Hear from LifeSeasons, a brand with first hand experience, and experts from Pattern and Vorys eControl in our upcoming webinar: Taking Control of Your Ecommerce Marketplace Presence. 

In this webinar, we’ll examine: 

  • Price control  
  • Brand control
  • Distribution control

As we break down each of these control categories, attendees will walk away with a better understanding of where they need to gain or regain control of their brand. 

To top off our webinar, we’ll open the floor to attendees for a Q&A around marketplace control.

This webinar will be moderated by John LeBaron, Pattern’s CRO with Daren Garcia, Brand Vorys eControl’s Equity and Ecommerce Attorney and Tristan Spencer, LifeSeason’s Key Accounts Ecommerce Manager. 

Meet Our Panelists


John LeBaron

Pattern: CRO

John oversees go-to-market activities for the company and its partners. Prior to joining Pattern, John ran marketing for the Google Cloud business at Rackspace and has held a variety of global marketing roles with leading tech companies including Apple, Cisco, and Ciena. He holds an MBA from the Kellogg School of Management, an MSW from Columbia University, and a B.A. in Communications from Brigham Young University.

Daren Garcia

Daren Garcia

Vorys eControl: Brand Equity and Ecommerce Attorney

Daren is a partner and member of the Vorys eControl team. Daren’s practice is centered on the representation of manufacturers and brands and involves the implementation of thought-leading strategies and enforcement systems both domestically and internationally, designed to protect brand value by controlling online sales. His areas of focus include: advising on online go-to-market strategies best suited to protect and grow brands, revamping outdated distribution models to support brand success, and executing legal strategies to remove unauthorized sellers and MAP violators.

Tristan Spencer

Tristan Spencer

LifeSeasons: Key Accounts Ecommerce Manager

As lead Key Accounts Ecommerce Manager, Tristan manages both the domestic and international brand strategy for 3rd party marketplaces at LifeSeasons. He holds a B.A. in Marketing from Brigham Young University.

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